What the Global Board is
The Global Board is the pool of selected senior operators Digital Advisory draws on to pressure-test client decisions. They are people who have held the operating seat: run the function, signed the contracts, led the integration or carried the programme. Advisors are matched to each client brief on relevance, checked for conflicts, and contribute as independent individuals.
Why operators rather than analysts
Research tells you what a market is doing; an operator can tell you what your plan will feel like at month seven, because they have lived a version of it. That distinction matters most for decisions where the risk sits in execution, politics or timing rather than in the data. The two kinds of input complement each other; they are not substitutes.
How the input reaches the client
Advisors respond to an anonymised brief, so the client's identity is never disclosed to them. Digital Advisory synthesises the perspectives into a structured report: observations, risks, watchouts and points to consider before commitment. It is a judgement layer for the decision, not a recommendation engine.